Tommy Hilfiger collaborated with Looney Tunes for a line of throwback clothing, replicating and updating previous collaborations from the 90s. Using up-and-coming artists – who would have worn similar styles growing up watching Looney Tunes on TV – an oversized nostalgic loungeroom was created for the shoot. While the filming, stills and edit was done externally, supporting animated elements and logo, social re-edits, and crops across dozens of applications were needed.
Client: Tommy Hilfiger
Campaign: Tommy x Looney Tunes
Agency: We Are Social
Role: Designer